Ep 5. Why Your Med Tech Is Not Selling w/ Michelle O’Connor

Does this describe you? Quick quiz.
You’ve got an innovative technology with the potential to improve patient outcomes and reduce hospital re-admissions. You even have supporting data and research—the favorable outcomes data that hospitals love. But you’re frustrated by your inability to get any traction in the market. Obviously, you need a guru. This episode’s med tech guru is Michelle O’Connor, CEO of the CMR Institute, which has provided training and development for medical device, diagnostic and other life science companies for the last 50 years.

Ep 4. Hitting a Marketplace Home Run with Medical Devices w/ Mike Brown

On this episode of Med Tech Gurus, we sat down with Jay Michael Brown with Number Three Investments and CEO of Rock West Medical Devices about some of the market realities and strategies that can affect the success of medical device develop. Mr. Brown has a degree in Marketing and Business Administration from Western Kentucky with further study at Columbia University and training in Human Resources at Princeton University. With over 40 years of experience in the medical device space, including time spent in the OR, Critical Care, Emergency, Pulmonary, and Vascular Access Markets with various products, he has been a part of or driven eight successful exits to some of the largest Fortune 500 companies in healthcare.

Ep 2. 9+ Ways To Find Success With Group Purchasing Organizations w/ Dale Wright

Navigating group purchasing organizations (GPOs) can be daunting, whether you’re an entrepreneur launching a great innovative product or you’re a small business looking to sign on to a contract. Our guru today is Dale Wright from Actalur Group. Listen in as Dale leverages his many years of experience in the industry, sharing how both organizations and entrepreneurs can find success in the GPO sphere.

Ep 1. Angel Investors, Pitch Decks, and Common Mistakes in Presentations w/ Ken Hubbard

Imagine if you could have someone on your team that could tell you exactly what an investor, or team of investors, were looking for? Instead of going in and pitching a bland generic deck, you were able to pinpoint your message to the precise interests and desires of those on the other side of the boardroom desk? On this episode of MedTech Gurus, we sat down with Ken Hubbard, the Co-Founder and Chairman of CapStack West, for a chat about angel investors, a big mistake that companies make when pitching to potential investors, and advice on entrepreneurs in the MedTech space.