[February 24, 2021]
A Unique Merger Creates Corza Medical with Greg Lucier Gurus imagine the challenge of simultaneously buying a company and merging it with a division of another.

Imagine the transparency & communication required to bring that together.

Gurus in this episode Mr. Greg Lucier Executive Chairman of Corza Medical talks about what it took to bring this off.

Greg doesn’t stop there he gets into some very interesting market share taking strategies. Plus, this experience thought leader gets into some of the best practices of raising money and launching new technologies.

Gurus you will love the value that Greg Lucier brings us in this episode!

[February 17, 2021]
Innovation Best Practices Of A Surgeon & A Pilot with Matthew Cooper, MD Gurus what can Med Tech Companies Learn from Pilots?

What are the keys to having clinicians & hospital executives wanting to learn about your innovative technologies?

Why are clinical studies and data so important to your message

Listen in as Dr. Matthew Cooper A Cardio Thoracic Surgeon and Innovator who is now the Global Senior Medical Director & Director of Patient Safety at 3M  discuss this and more.

[February 10, 2021]
Developing Our Bodies Information Highway with Peter Vranes and Hitesh Mehta In this episode as we have 2 Gurus, Peter Vranes and Hitesh Mehta CO Founders and Co-CEOs of Nutromics from Brunswick Australia.

Peter and Hitesh have combined their expertise as a chemical engineer and an entrepreneur experienced at IBM Watson Health.

The discussion we have about the potential of our bodies information highway and what it can mean to the healthcare community and the patients they serve is amazing.

Peter and Hitesh give us a glimpse into the future with the platform they are developing.

[February 3, 2021]
The 5 P’s of Med Tech Development What are the 5 Ps successful of Medical Technology development? Would you like to understand the 3 phases of innovation?

This episode of Med Tech Gurus features Dr. Sandy Rihana who is Chair of the BioMedical Engineering Department at Holy Spirt University of Kaslik.

Sandy is not only a professor but also a consultant and innovator
Gurus Sandy Provides Value bomb after value bomb. You will love the insights and ideas she brings!

[January 27, 2021]
The Power of Collaboration with Kaycee Kalpin of Premier Inc. Why is collaboration more important than ever in the Med Tech space?

Are you interested in some of the best practices that a Group Purchasing Organization & a Healthcare Performance Improvement company,  such as Premier uses with innovative commercialization and go to market approaches?

In this episode of Med tech Gurus Kaycee Kalpin Vice President of Strategic Marketing with Premier takes us through her thoughts and actions around these initiatives.

Kaycee also gets into the best practices her team at Premier is using to become more customer centric.

Gurus you will love the information that Kaycee provides in this episode!

[January 20, 2021]
Evidence Is Going To Win w/ Jim Howard, CEO of Readout Health Why is it important to understand the human factors when designing your med tech product?

Gurus in this episode of Med Tech Guru’s Jim gets into this. Then he discusses clinician workflow and why it is so important to the success of your product launch. You need to really understand how your product impacts these stakeholders.

If that’s not enough, Jim then takes us through the steps that he and his team took when faced with the dynamics of the Covid-19 pandemic? How did they turn this into a positive for his company and its product?

Gurus get out your notepads as this CEO demonstrates what it takes to get a product launched into the med tech space.

[January 13, 2021]
The Post Covid Value Sandwich In this episode we bring back Dr. April Zambelli-Weiner. April was with us on episode #42. We brought her back to discuss how we as gurus should be thinking about the post covid world.
Do you have a handle on the 3 Cs for your solution? How about building the value sandwich that all decision makers will be looking for? Did you know it won’t be just about value anymore? April tells us what else we as gurus should be bringing with our products and services.

Gurus, when you listen in to April you will understand why we brought her back as our guru for this episode!

[January 6, 2021]
How TCO Can Win You Customers with David Newton Why would you ever want to discuss Total Cost of Ownership for your product? Why would you want to illustrate the CAPEX and the OPEX.

In this episode of Med Tech Gurus we have Mr. David Newton Vice President of Supplier Relationships and catalog for Attainia with us.

David discuss the importance of this transparency. In his world the IDNS are going to look for your number and if they cant find it they will develop their own. Seriously, which would you rather them have. David discusses some of the best practices Attainia has developed and how they can help since a positive light on your product portfolio,

Gurus, you will love the value that David brings us!

[December 30, 2020]
The Best Med Tech Gurus 2020 (Part II) 2020 has been a challenging year for us all. However here at Med Tech Gurus we have learned a great deal from our fantastic guests.

I thought it would be fun to pull some segments from some of our shows to do a two part series on some of the great moments and guest we have had this year.

When I started this project, I didn’t realize how hard this would be! We have had so many great guest and great segments packed with information. It was hard to boil this down into a normal show segment

What I did was to create two themes  Part 1 is about the pandemic and how a Med Tech company should react. Part 2 picks up on the value analysis theme we ended part 1 with. From there we get into aspects of how to launch and what some of the key best practices are to full bring your product to the market.

Gurus this Episode features some great guests;

James Russell of MD Anderson

David Finley Formerly from Premier and now with Excelerant Consulting

April Zambelli- Weiner of TTi Health Economics

Adam Turinas CEO of Health Launch Pad

Peter Maag CEO od CareDX

Peter Verillo CEO of Enhatch

Mulrikrishna Kannan Founder of Anesthesia Hygiene

[December 23, 2020]
The Best Med Tech Gurus 2020 (Part I) 2020 has been a challenging year for us all. However here at Med Tech Gurus we have learned a great deal from our fantastic guests.

I thought it would be fun to pull some segments from some of our shows to do a two part series on some of the great moments and guest we have had this year.

When I started this project, I didn’t realize how hard this would be! We have had so many great guest and great segments packed with information. It was hard to boil this down into a normal show segment

What I did was to create two themes  Part 1 is about the pandemic and how a Med Tech company should react. Included in this episode is how to rethink your sales approach, how to work with GPOs, how to work with Value analysis and how to develop the data need to do so.

[December 16, 2020]
Be In Love With The Problem with Eric McGlade Gurus, here is a great quote, “Don’t be in love with the solution, be in love with the problem” . In this episode of Med Tech Gurus we have Mr. Eric McGlade Chief Strategy Officer and Co-Founder of VPL.  Eric explains this and brings other insights why data is key and how capturing data around the movement of products can bring amazing value to your customers and stakeholders.

Listen in as Eric demonstrates why he is truly a Guru!

[December 9, 2020]
Persistence Is Key with Murlikrishna Kannan, MD CEO of Anesthesia Hygiene Gurus, what a pleasure to have Murlikrishna (Murli) Kannan MD as our Guru. Murli walks us through why an idea is singular but takes a team to bring to life. Imagine hearing over and over that your product is a solution to an non-problem. Then only through persistence and belief in what your value is did his company Anesthesia Hygiene finally get traction

Gurus Murli Provides Value bomb after value bomb. You will love the insights and ideas he brings!

[December 2, 2020]
Iron Man Might Be A Reality with Aravind Upadhyaya What does the comic book hero Ironman have in common with a Med Tech Start up?

How can Artificial Intelligence and Virtual Reality come together to help with surgical training and other initiatives?

Listen in as Aravind Upadhyaya CEO of 8chili discusses these initiatives. Arvind shares in insights on data collection and how it can make a huge difference in your company’s success.

Gurus listen in and become the Iron Man for your market segment!

[November 25, 2020]
Value Analysis - Logic Not Emotion with James Russell, RN, MBA Gurus James Russell covers the ins and out of Value Analysis. Listen in as James helps us paint a data and outcome picture by looking at clinical data, utilization data and then using that to improve outcome.  Gurus James covers all the information you will need to know to put your best foot forward from a Value Analysis prospective. James also covers why trying to short cut this process will cost you time and frustration. 

If you have a new technology James covers some ideas that will help you compete with the big companies and help your technology shine. 

Gurus get out your notepads for this one as James provides some amazing insights into the world of the Value Analysis Committee  delivers amazing value!

[November 18, 2020]
A Company Born From Community Outreach with Victoria Reinhartz, Pharm.D. Gurus by focusing on improving the lives of a patient population best practices are born! Dr. Reinhartz explains how her focus on this and looking for better outcomes lead to her launching her business Mobile Health Consultants. Victoria walks us through some of the challenges and how they lead to best practices. All of which contributed to the growth of her business and national peer recognition.

Listen in as Victoria delivers amazing value!

[November 11, 2020]
The Keys To A New Launch Gurus what is the most important endeavor in launching a new brand or technology? How about the 3 most important aspects of launching your new business?

You are not going to want to miss this episode as Adam walks us through all of this and more. Adam demonstrates why he is indeed a Guru!

[November 4, 2020]
Always Think Of The Why with Massimo Carrara Gurus as you launch an endeavor to you always think of the Why? Do you think of the workflow for the clinicians? Or how the patient will access the technology? In this episode of Med Tech Gurus. We have Mr. Massimo Carrara. Massimo is the Founder & CEO of Inception Business Advisors. Massimo delivers some terrific information on how to master strategic planning and transformation.

Gurus you will love this episode as Massimo Rocks the mic!

[October 28, 2020]
Taking A Disruptive Product To The Next Level with Peter Van Haur In this episode of Med Tech Gurus. Mr Peter Van Haur CEO of Vital Connect takes us through the facets of taking a disruptive technology to the next level. Peter guides us through how to manage investors through multiple rounds of fund raising. Peter also discusses his views on letting the market speak to you and why a CEO needs to focus on the market, the competition and reimbursement. Peter reviews with us why people in the organization are so important and it’s not just having good people, but more importantly it is having good people in the right role.

Gurus you will love this episode as Peter crushes it!

[October 21, 2020]
The Best Practices of Sales Team Development with Joe Blandini In this episode of Med Tech Gurus. Mr. Joe Blandini VP of Business Development provides us some terrific insights into sales team development. Joe reviews some of his best practices Joe goes into Sales Operations, pipeline development and turning leads into real opportunities. Joe does not stop there, however. Joe takes us through the importance of clinical training to get full buy in to your product.

Listen in as Joe demonstrates why he is a Med Tech Guru!

[October 14, 2020]
Your Brand Is As Important As Your Product with Julie Dye Julie Dye Founder of Marketing DX provides amazing insights regarding digital branding. Julie discusses that too often that a start-up will promote their products as if in a silo. Julie suggests a more holistic approach is much more fruitful to a marketing strategy This approach includes, the product, the company, and the leadership. Julie reminds us people don’t buy products they buy from who they know, like and trust!

You will love this episode as Julie brings amazing information and demonstrates why she is a Med Tech Guru!